WILHELMINA GARCIA (WG) is a jewelry brand inspired by Wonderland launched in 2012. Rocio Canals, is the multifaceted creative that goes behind the name of Wilhelmina Garcia a pseudonym and magical persona that she created to design and reinvented herself again through the jewellery where she tell stories.
She had always worked as an Art Director for luxury goods and fashion advertising in New York and Paris, cities full of beautiful chaos where she always could found the inspiration and curiosity on her paths to create a brand like WG with timeless and enchanting jewellery pieces of worldwide curiosity.
Her jewellery has its own journey, some of the collections where inspired by her trips and day life fun. All come from anecdotal memories, designed and delicately handcrafted at her studio placed in the heart of Barcelona, where she works with precious and semi precious stones sourced carefully from around the world and great care using of diamonds in all the collections made of 18kt gold and silver ethically conflict-free.